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	<title>kelpdesign &#187; Work</title>
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	<link>http://www.kelpdesign.com</link>
	<description>We build easy to manage websites.</description>
	<lastBuildDate>Tue, 20 Jul 2010 01:14:20 +0000</lastBuildDate>
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		<title>Alpine Heliski</title>
		<link>http://www.kelpdesign.com/work/alpine-heliski-2/</link>
		<comments>http://www.kelpdesign.com/work/alpine-heliski-2/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 01:13:38 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=1169</guid>
		<description><![CDATA[Redesign for Alpine Heliski]]></description>
			<content:encoded><![CDATA[<p>Kelpdesign provides <a href="http://www.alpineheliski.com" target="_blank">Alpine Heliski</a> with a new look and feel for the 2010 season.</p>
<p>The site is packed with new features and we are really happy with the finished product. Check out the Testing Center for an insight into the latest gear that the company is testing in the backcountry everyday.</p>
<p>New also this season are the companies Freeride Heliski Days, offering locals and those in town at the right time to ski for a bargin.</p>
<p>Bring on the snow!</p>
<p><a href="http://www.alpineheliski.com" target="_blank"><img class="alignnone size-full wp-image-1171" title="AHS-screenshot" src="http://www.kelpdesign.com/wp-content/uploads/2010/07/AHS-screenshot.jpg" alt="" width="500" height="400" /></a></p>
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		<title>Offroad Adventures Bikes and Quads</title>
		<link>http://www.kelpdesign.com/work/offroad-adventures-bikes-and-quads/</link>
		<comments>http://www.kelpdesign.com/work/offroad-adventures-bikes-and-quads/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 01:04:14 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=1165</guid>
		<description><![CDATA[The original Offroad site is redesigned and relaunched with many new features.]]></description>
			<content:encoded><![CDATA[<p>New Zealand’s Original. Are you looking for a real kiwi adventure?</p>
<p>The new <a href="http://www.offroad.co.nz" target="_blank">Offroad site</a> provides the visitor with fully featured blast of adrenaline. Hooks ups with their social media feeds, a blog and new image gallery see this site redefined.</p>
<p>Denis and the guys at <a href="http://www.offroad.co.nz" target="_blank">Offroad Adventures</a> are starting to take the web by storm!</p>
<p><a href="http://www.offroad.co.nz" target="_blank"><img class="alignnone size-full wp-image-1167" title="offroad-screenshot" src="http://www.kelpdesign.com/wp-content/uploads/2010/07/offroad-screenshot.jpg" alt="" width="500" height="345" /></a></p>
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		<title>Harris Mountain Heliski</title>
		<link>http://www.kelpdesign.com/work/harris-mountain-heliski/</link>
		<comments>http://www.kelpdesign.com/work/harris-mountain-heliski/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 00:52:34 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=1161</guid>
		<description><![CDATA[Harris Mountain Heliski gets a revamp]]></description>
			<content:encoded><![CDATA[<p>Kelpdesign is happy to be working with <a href="http://www.totallytourism.co.nz" target="_blank">Totally Tourism</a>, helping in the process of overhauling their sites.</p>
<p style="text-align: left;">The first of these is <a href="http://www.heliski.co.nz" target="_blank">Harris Mountain Heliski</a>. The redesign was taken care of by the team at <a href="http://www.tidydesign.co.nz/" target="_blank">Tidy Design</a> in Wanaka, which we helped adapt into the website.</p>
<p style="text-align: left;"><a href="http://www.heliski.co.nz" target="_blank"><img title="HMH-screenshot" src="http://www.kelpdesign.com/wp-content/uploads/2010/07/HMH-screenshot.jpg" alt="" width="500" height="368" /></a></p>
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		<title>Offroad Adventure 4&#215;4</title>
		<link>http://www.kelpdesign.com/work/offroad-adventure-4x4/</link>
		<comments>http://www.kelpdesign.com/work/offroad-adventure-4x4/#comments</comments>
		<pubDate>Wed, 19 May 2010 21:45:09 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=1148</guid>
		<description><![CDATA[New Zealand's Original Offroad Company]]></description>
			<content:encoded><![CDATA[<p>New Zealand&#8217;s Original Offroad Company.</p>
<p>Off Road 4WD tours offer a rare opportunity to explore the very best scenery in New Zealand.  From deep canyons, massive mountains and tranquil glacial lakes to immense high country sheep stations.</p>
<p><a rel="attachment wp-att-1150" href="http://www.kelpdesign.com/work/offroad-adventure-4x4/attachment/offroad4x4-screenshot/"><img class="alignnone size-full wp-image-1150" title="offroad4x4-screenshot" src="http://www.kelpdesign.com/wp-content/uploads/2010/05/offroad4x4-screenshot.jpg" alt="" width="500" height="400" /></a></p>
<p><a rel="attachment wp-att-1150" href="http://www.kelpdesign.com/work/offroad-adventure-4x4/attachment/offroad4x4-screenshot/"></a>Our adventures get you away from the maddening crowds into areas most people will never visit, enjoying some peaceful quiet moments, photo stops galore and friendly, informative commentary.</p>
]]></content:encoded>
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		<title>Park Point</title>
		<link>http://www.kelpdesign.com/work/park-point/</link>
		<comments>http://www.kelpdesign.com/work/park-point/#comments</comments>
		<pubDate>Wed, 19 May 2010 21:36:41 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=1141</guid>
		<description><![CDATA[Think exclusive New Zealand property - think Park Point.]]></description>
			<content:encoded><![CDATA[<p>Think exclusive New Zealand property &#8211; think Park Point.</p>
<p>Waiheke Island is just a short boat ride from Auckland and due to its location offers some of New Zealand&#8217;s most exclusive real estate.</p>
<p><a rel="attachment wp-att-1145" href="http://www.kelpdesign.com/work/park-point/attachment/park-point-2/"><img class="alignnone size-full wp-image-1145" title="park-point" src="http://www.kelpdesign.com/wp-content/uploads/2010/05/park-point.jpg" alt="" width="500" height="341" /></a></p>
<p><a href="http://www.parkpoint.co.nz" target="_blank">Park Point</a> is a new development on an expansive peninsula that offers unbelievable views back towards the city and over the harbour.  The website looks to capture the exclusive nature of the Park Point project, now in its second stage of development. The clean lines and accent on the great photography provide the viewer with an uncluttered taste of what make Park Point so special.</p>
]]></content:encoded>
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		<title>Waiheke Accom &#8211; Waiheke has it all!</title>
		<link>http://www.kelpdesign.com/work/waiheke-accom/</link>
		<comments>http://www.kelpdesign.com/work/waiheke-accom/#comments</comments>
		<pubDate>Thu, 13 May 2010 18:56:01 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=1110</guid>
		<description><![CDATA[We delivered the new Waiheke Accom website back in February and we have been working to improve since it went live making sure it works with their business model.]]></description>
			<content:encoded><![CDATA[<p>We delivered the new <a href="http://www.waihekeaccom.co.nz" target="_blank">Waiheke Accom website</a> back in February and we have been working to improve since it went live making sure it works with their business model.</p>
<p>The site acts as an online booking system for holiday home accommodation on Waiheke Island. The fresh clean layout makes it easy to browse the property listings and walk through a booking process.  Each property has an image slideshow, Google maps and a list of facilities. All these feature can be administrated via the backend by the team at Waiheke, giving them ultimate control to add new properties and keep existing ones up to date.</p>
<p><a href="http://www.waihekeaccom.co.nz" target="_blank"><img class="alignnone size-full wp-image-1114" title="waiheke-accom" src="http://www.kelpdesign.com/wp-content/uploads/2010/05/waiheke-accom.jpg" alt="" width="500" height="651" /></a></p>
<p>The other important aspect of this project is the optimization service we have offered Waiheke Accom since before the new site went live. Due to the competitive nature of the holiday home rental market in Waiheke the position of the site in the Google rankings is obviously very important.  Waiheke have used a combination of paid advertising and organic search engine optimization to secure a foothold on page one of the ranking results.</p>
]]></content:encoded>
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		<title>Alpine Choppers &#8211; let us show you around!</title>
		<link>http://www.kelpdesign.com/work/alpine-choppers-let-us-show-you-around/</link>
		<comments>http://www.kelpdesign.com/work/alpine-choppers-let-us-show-you-around/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 23:24:40 +0000</pubDate>
		<dc:creator>William</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=961</guid>
		<description><![CDATA[Work on the new Alpine Choppers site is continuing and so far feedback has been really positive since the site went live. We now have hard data to suggest that the international audience agrees as well.]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-962" href="http://www.kelpdesign.com/work/alpine-choppers-let-us-show-you-around/attachment/alpine-choppers/"><img class="alignnone size-full wp-image-962" title="alpine-choppers" src="http://www.kelpdesign.com/wp-content/uploads/2010/02/alpine-choppers.jpg" alt="" width="500" height="351" /></a></p>
<p>Work on the new <a href="http://www.alpinechoppers.co.nz" target="_blank">Alpine Choppers</a> site is continuing and so far feedback has been really positive since the site went live. We now have hard data to suggest that the international audience agrees as well.</p>
<p><span id="more-961"></span></p>
<p>Our recent SEO work on the site has easily doubled visitor numbers to the site and people tend to stick around once they get there checking out the great images and videos on the site.</p>
<p>We recently made a <a href="http://www.youtube.com/user/kelpdesign#p/u/4/VHXaAtWUCGs" target="_blank">YouTube video on our video channel</a> so that world can see what great secrets are out there if you have a helicopter at your disposal.</p>
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		<title>Brandcom</title>
		<link>http://www.kelpdesign.com/work/brandcom/</link>
		<comments>http://www.kelpdesign.com/work/brandcom/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 03:57:37 +0000</pubDate>
		<dc:creator>Lexi</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=798</guid>
		<description><![CDATA[Brandcom specialises in ‘new’ things. They don’t do business as usual marketing. It is the new challenges that drive them, and drives clients to them.]]></description>
			<content:encoded><![CDATA[<h3>Evolving a brand agency&#8217;s brand online</h3>
<p>With attention focussing on Brandcom after their recent win of the Emerging Business Award at the NZ Marketing Awards, the business needed a website to showcase their projects (pronto!). <span id="more-798"></span></p>
<h3>Now that’s something to talk about</h3>
<p>The small and mighty team have transformed a number of NZ brands with their no fear attitude to business and brand development “We aren’t scared to back our own work.”  Kelpdesign created a site with a simple layout that allowed the work to speak for itself. This site can be contributed to via an easy to use content management system; as Brandcom grow through the development of future business ventures so to can the site.</p>
<p>Check out the <a href="http://www.brandcom.co.nz/" target="_blank">Brandcom website</a>.</p>
]]></content:encoded>
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		<title>Gate 20 Two</title>
		<link>http://www.kelpdesign.com/work/gate-20-two/</link>
		<comments>http://www.kelpdesign.com/work/gate-20-two/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 03:02:07 +0000</pubDate>
		<dc:creator>Lexi</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=779</guid>
		<description><![CDATA[Gate 20 Two is a new, boutique wine making business situated at the base of the spectacular gold diggings...]]></description>
			<content:encoded><![CDATA[<h3>Getting to the bottom of the bottle.</h3>
<p>Gate 20 Two is a new, boutique wine making business situated at the base of the spectacular gold diggings in Felton Rd. Bannockburn in Central Otago. They came to Kelpdesign to develop their online presence, distribution and marketing channels.<span id="more-779"></span></p>
<h3>Telling the story.</h3>
<p>We were intrigued by their story &#8211; exactly how do you develop of a boutique vineyard? So we thought this would be interesting to share with other people through the website. Using an easy content management system to update their website, Gate 20 Two tell their story direct from the vineyard.</p>
<h3>Distributing the product.</h3>
<p>There are many e-commerce solutions out there, and while we’re well versed in the most enterprise on the market, we listened to the needs of Gate 20 Two and integrated a simple low cost PayPal option on their website.</p>
<h3>Spreading the word.</h3>
<p>In order to let the wine connoisseurs of New Zealand know that the Gate 20 Two tipple was ready and available, we set up a simple email template which integrated with email distribution package (this takes care of anti-spam laws and things like that). Now Gate 20 Two can manage mailing lists of subscribers and keep in contact with customers or those wishing to keep up to date with what’s happening on the vineyard.</p>
<p>Go to <a href="http://www.gate20two.co.nz" target="_blank">www.gate20two.co.nz</a></p>
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		<title>Roscos Milford Kayaks</title>
		<link>http://www.kelpdesign.com/work/roscos-milford-kayaks/</link>
		<comments>http://www.kelpdesign.com/work/roscos-milford-kayaks/#comments</comments>
		<pubDate>Sun, 23 Aug 2009 23:49:07 +0000</pubDate>
		<dc:creator>Lexi</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.kelpdesign.com/?p=514</guid>
		<description><![CDATA[Roscos Milford Kayaks is the best way to explore Milford. It’s about getting out into the backcountry of NZ, cruising around and exploring. This UNESCO Heritage site is best seen by water. Magic!]]></description>
			<content:encoded><![CDATA[<h3>Changing the face of Roscos Milford Kayaks…</h3>
<p>Roscos came to us for brand and web presence. This included a re-brand exercise, photography, logo change, video footage, so adventurers can see in depth experiences they can enjoy in Milford. It’s about getting out into the backcountry of NZ, cruising around and exploring.<br />
 <span id="more-514"></span></p>
<h3>…and automating the booking process</h3>
<p><br class="spacer_" /></p>
<p>We also integrated a real time booking system provided by our partner RTBS live, so people can now book trips direct from the site.</p>
<p>Through changing the face of Roscos Milford Kayaks, the way the company is branded and driving people toward the automated booking process has reduced the handling in the office of up to 40% to see the products offered and to book.</p>
<p>The interactive elements included diary style information; so that’s the blog and the news information. We created specific categories so if someone has an interest in one section of the business they’ll see the news particular to that sport.</p>
<p>Go to <a href="http://www.roscosmilfordkayaks.com" target="_blank">www.roscosmilfordkayaks.com</a></p>
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