Google +1 And The Rise of Social SEO

Rolling out across English Google over the next few days is a new “+1″ feature that allows you to endorse URLs. If you’re not yet seeing it in your search results enable it in Google experimental. Once enabled you see a little grey +1 next to all search results – including adwords listings..

read more here

April 7th, 2011 / SEO, Tech Talk / William

Kiwis urged to make fuss on slow internet

Google’s hi-tech Kiwi guru Craig Nevill-Manning says New Zealanders should complain more about the slow internet they get from internet service providers.

Mr Nevill-Manning, who is based in New York, was in Auckland for the World Class New Zealand Awards event yesterday and said internet speeds in New Zealand were significantly slower than services in the United States.

“I am shocked that the people aren’t up in arms to demand from their service providers that the service be more reliable and faster.”

- haven’t we been saying this for what seems like forever!! 

Read more of the article here

April 7th, 2011 / Tech Talk / William

What is facebook? What is Twitter?

Twitter and Facebook are websites designed to improve and innovate online communication. They can be used to broadcast messages online, and are not primarily designed to keep communication private. In fact various people have slipped up by adding messages on twitter and facebook which include people sending poorly thought out messages which come back to bite them.

When used properly, Twitter and Facebook are powerful tools to allow people to connect with each other, and more recently to allow businesses to connect with potential customers online.

So who should be using Facebook and Twitter?

Well in the context of catching up with friends online, any person can sign up for a Facebook or Twitter account and start typing. In the context of a business communicating with customers online, any business that has something to say should have a facebook or twitter account.

An example would be a Heliski company posting descriptions and pictures of the current skiing conditions on the mountains. This is useful and compelling content for anyone thinking about doing a Heliski. Even if your business is an icecream van, you can be telling people your route or new flavours of ice cream.

Facebook and Twitter (and other social media platforms) take time and effort to maintain, but used properly they can be highly effective tools to not only connect with customers but give your
business an online personality. Some excellent examples of this is are Harris Mountains Heliski and Alpine Heliski who maintain up to date and informative Facebook pages.

February 8th, 2011 / Tech Talk / rob

New Asynchronous Google Analytics tracking code

In December 2009 Google released new asynchronous tracking code for Analytics tracking on websites. The benefits of this, from the Google blog are:

  • Faster tracking code load times for your web pages due to improved browser execution
  • Enhanced data collection & accuracy
  • Elimination of tracking errors from dependencies when the JavaScript hasn’t fully loaded

The way the new asynchronous code works is that most browsers will load the asynchronous tracking code in parallel with other scripts on the page, thus reducing the web page load time.

The new code can be found here

May 19th, 2010 / Tech Talk / rob

Steve Jobs’ thoughts on Flash

In a recent post Steve Jobs talks about his thoughts on flash and why it is not supported on apple’s mobile devices such as iphone and ipad.

“Adobe’s Flash products are 100% proprietary. They are only available from Adobe, and Adobe has sole authority as to their future enhancement, pricing, etc. While Adobe’s Flash products are widely available, this does not mean they are open, since they are controlled entirely by Adobe and available only from Adobe. By almost any definition, Flash is a closed system.”

Read more


May 12th, 2010 / Tech Talk / tim

Page Elements to make websites manageable

Its been a while since I started writing a plugin for Silverstripe CMS: “Page Elements“.

I felt myself running into the same problems every time when we build websites, no matter which CMS we chose:

  • Multiple columns and content areas on websites are difficult to manage
  • WYSIWYG editors leave little room anything else other than formatted text and images, such as flash elements, forms etc

So what I wanted was:

  • An interface that is fun to use when dealing with complex layouts
  • No more limitation for layouts
  • Straight forward extendability
  • Re-usability of code and components
  • Seamless integration in existing CMS Interface an Workflow.

Read the rest of this entry »

April 15th, 2010 / Tech Talk / tim

Starting Out Organized: Website Content Planning The Right Way

We spend a lot of time carefully crafting the visual aspects of websites. This important aesthetic quality helps to shape someone’s first impression when they visit your website. However, as a greater length of time is spent on the site there becomes a blindness to this outer shell, and the content that you have within it is what should shine.

This is often a forgotten or neglected aspect of website creation. In her article “Starting Out Organized” posted on Smashing Magazine, Kirstin Wemmer explains different methods of content planning and organization. These are all important tools to be used (when needed) at particular stages in the website creation process.

Read the rest of this entry »

March 20th, 2010 / Tech Talk / Lexi

Books in the age of the iPad

This article by Craig Mod has sparked a very interesting debate amongst his readers – paper ‘vs’ digital. While many people commented about environmental factors (less trees being cut down) or the timeless qualities of print, I didn’t see anything about how through making content digital it allows for speedy duplication and dissemination. For a child in with an OLPC in Mozambique to a iPad in New York, they would all have access to content and stories without being reliant on having to purchase it in paper form.

Read the article: http://craigmod.com/journal/ipad_and_books/

March 18th, 2010 / Tech Talk / Lexi

Micropayments for Bloggers : WordPress Plug-In

March 15th, 2010 / Tech Talk / Lexi

TV ad budgets starting to move online in 2010

Citi Research analyst Mark Mahaney talks about growth areas across the Internet this year

View the full article here.

March 12th, 2010 / Tech Talk / Lexi